I came here today because I believe that American democracy is in grave danger.
In short - the whole issue of viral spread of ideas needs to ignore rules of understanding, benefit or reason in the spread of ideas. Some points in the spread of ideas are merely transmitters and not decoders.
So it doesn't take the show's producers to write or execute the commercials -- it truly takes the commercial's producers properly targeting thier message.
Marketers won't change their approaches because we ask them to, or because we chatted with them about it and we all think it's a good idea. They will only change when we change.